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Tuesday, August 25, 2026

2025 Investment Management Forecast | Insights from Deloitte

Cybersecurity and Digital Transformation Risk

As we navigate the digital landscape of the 21st century, cybersecurity breaches and ransomware incidents have surged dramatically across the globe. Alarmingly, the financial services industry (FSI) has emerged as the second-most affected sector, with organizations suffering an average cost of $5.9 million per breach—an all-time high. While some advancements in artificial intelligence (AI) are helping to bolster cybersecurity defenses, cybercriminals are harnessing the very same technology to perpetrate more sophisticated attacks.

  • AI deepfakes can create deceptive audio and video that mislead individuals and organizations.
  • Adversarial AI tools, such as WormGPT and FraudGPT, are now classified as AI-as-a-Service, enabling malicious users.
  • Ransomware-as-a-Service offers cybercriminals ready-made solutions to execute their attacks.
  • Identity fraud increasingly leverages AI to infiltrate accounts and steal sensitive information.
  • Vishing, or Voice Cloning-as-a-Service (VCaaS), utilizes voice replication to deceive individuals during phone calls.

Faced with these heightened risks, investment management firms are actively seeking to mitigate potential cyber threats. This includes updating their security policies, providing staff training to identify AI-enabled frauds, and modernizing their systems. The integration of AI into threat detection technology allows firms to respond to incidents more swiftly and effectively, ultimately reducing breach-related costs. For example, D Commerce Bank implemented AI-driven cybersecurity solutions, resulting in a remarkable 50% decrease in security alerts. Mercury Financial, on its journey of digital transformation, has partnered with leading cybersecurity vendors, aiming for zero downtime due to ransomware or malware attacks.

As these firms develop strategies to combat cybersecurity threats, they are focusing on critical areas such as AI model validation, model maintenance, and data quality. Upskilling employees in role-specific tasks and consolidating various aspects of AI risk governance under a single AI leader has become a priority. In an era where AI is central to operations, companies such as AllianceBernstein and Morgan Stanley are appointing chief AI officers to manage AI deployments and mitigate the associated risks that arise from both internal operations and extended enterprises.

Evolving Industry Landscape and Associated Risks

Looking ahead to 2025, the financial landscape will be shaped by a myriad of emerging risks. The rise of direct indexing solutions and separately managed accounts (SMAs) introduces both strategic and financial risks for investment management firms. By 2026, assets under management (AUM) for direct indexing and SMA platforms are projected to reach $825 billion and $2.5 trillion, respectively. This shift provides wealth managers with the potential to disintermediate investment managers, threatening to commoditize their portfolio management services.

In response to this growing risk of disintermediation, many investment management firms are engaging in mergers and acquisitions. Notable acquisitions, such as Morgan Stanley’s and BlackRock’s purchases of Parametric and Aperio, respectively, aim to enhance SMA capabilities. These strategic moves not only broaden product and service offerings but also serve to increase revenues and address evolving customer preferences while managing risks involved.

Simultaneously, customer preferences and regulatory changes are prompting firms to transition their products from mutual funds to exchange-traded funds (ETFs). The transition, initiated by Guinness Atkinson in March 2021, has seen over $60 billion in assets converted, with firms like JPMorgan and Franklin Templeton leading the charge. The operational challenges tied to these conversions—such as managing fractional shares and aligning brokerage account requirements—represent significant risks, yet they also offer the chance to leverage existing fund performance and brand recognition, enhancing tax efficiency for current investors.

Investment managers are increasingly investing in alternative data, understanding its critical role in generating alpha. A staggering 98% of surveyed investment professionals affirm this necessity. However, effectively harnessing alternative data involves collaboration across various organizational stakeholders. The ability to curate and synthesize this diverse data into actionable insights is crucial, as those who lag in adopting effective data strategies may find themselves at a competitive disadvantage in the marketplace.

With traditional investment managers venturing into private assets, competition with established private equity firms becomes inevitable. Firms like Fidelity International and Manulife Investment Management are forming strategic partnerships and acquiring alternative asset management companies. Nevertheless, merging traditional and alternative investment management presents unique challenges, such as reconciling different compensation structures, investment horizons, and decision-making processes. For instance, traditional managers typically prioritize liquid assets, which may conflict with the long-term focus of alternative managers.

Environmental, social, and governance (ESG) factors are introducing additional strategic risks due to uncertainties in data reliability and regulatory reporting. Investment managers grapple with challenges in quantifying the outcomes of sustainability initiatives required for compliance and client-facing reports. Adopting a thorough bottom-up proprietary analysis can enhance data reliability, while trusting in audited corporate disclosures can further bolster internal ESG ratings. Establishing robust policies and governance models not only aids compliance but also helps mitigate reputational risks associated with funds marketed under sustainability mandates.

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